The Broadwalk Centre launches caffeine fuelled recycling campaign

With over 2.5 billion disposable paper cups used in the UK each year and the majority being sent to landfill rather than being recycled due to their polyethylene film, The Broadwalk Centre in Edgware is launching its first Eco Aware recycling campaign to help address the issue.

From Thursday 30th March 2017 the centre will launch an ongoing partnership with the UK's only paper cup recycling service, Simply Cups. The campaign will see The Broadwalk Centre install two dedicated recycling bins, which feature separate compartments for plastic cups and liquids, to encourage Edgware residents and commuters to think twice about the environment, and recycle their empty hot drinks containers into these dedicated bins rather than the town's normal waste disposal bins on the high street.

Angela Brooks, Centre Manager at The Broadwalk Centre, commented:

"We already have a wide variety of eco initiatives in place here at The Broadwalk Centre, including cardboard recycling points for all our retailers and energy saving lightbulbs. We have also recently removed and recycled all of the TV screens from the mall to reduce our carbon footprint. As we have a popular Costa Coffee within the centre, and another few well-known coffee retailers on the high-street, the next logical eco-step for us was to partner with Simply Cups.

"It has recently been reported that UK commuters drink more than 8 million takeaway coffee's every day and fewer than one in 400 are being recycled (2). With this in mind, we set out to find the best way to help Edgware and, since Simply Cups are the only recycling cup service in the UK, we thought it would be a fantastic way to support them. I actively encourage shoppers and commuters, when purchasing a takeaway drink from us at The Broadwalk or from other outlets on the high-street, to make use of our specific cup recycling bins. This scheme could drastically reduce the worrying number of cups sent to landfill each year and is a step in the right direction for climate change in general."

Broadwalk Shopping Centre, Station Road, Edgware, Middlesex, HA8 7BD


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